TransformPR
The full-service communications engine at the core of Transform Group, proactive editorial outreach, podcast placement, and thought leadership across crypto, tech, finance, business, and mainstream consumer press.
Editorial outreach
Proactive pitching and story placement across crypto, tech, finance, business, and mainstream consumer press.
Podcast placement
Booking founders and executives onto the podcasts and shows their markets actually listen to.
Thought leadership
Ghost-written bylines, expert commentary, and narrative architecture that build lasting authority.
SocialRadius
Pioneering social media outreach and innovation through our dedicated SocialRadius division.
Thirteen years of category-defining launches.
TransformPR is the founding practice of Transform Group and the reason the firm exists. In 2013 it became the first mainstream PR operation with a dedicated blockchain practice, and took Mastercoin, the first token sale in history, to market. In 2014 it launched Ethereum, Tether, and the early wave of Bitcoin 2.0 tokens. In 2015 it helped kick off the modern ICO era with Augur, the first ERC-20 token sale.
Between 2016 and 2018 the division launched more than 150 ICO brands, among them Bancor, Golem, Gnosis, Salt, and WAX. By 2021 the client portfolio it had built represented 57% of total alt-coin market capitalization. From 2023 onward the practice widened into AI and fintech, launching multiple Bitcoin layer-two protocols including Core DAO, and representing large meme-coin foundations and brands such as Brett and Shiba Inu.
That history is the working asset. More than 300 clients across every major cycle in crypto's history means the relationships, the market intelligence, and the editorial judgement are already in place rather than assembled campaign by campaign. Coverage is secured across the world's most influential mainstream, business, and crypto trade outlets.
TransformPR, frequently asked.
TransformPR is Transform Group's full-service communications division. It runs proactive editorial outreach and story placement across crypto, tech, finance, business, and mainstream consumer press, books founders and executives onto podcasts, and builds authority through ghost-written bylines, expert commentary, and narrative architecture.
The division launched Mastercoin, the first token sale in history, in 2013; Ethereum and Tether in 2014; and Augur, the first ERC-20 token sale, in 2015. Between 2016 and 2018 it launched more than 150 ICO brands including Bancor, Golem, Gnosis, Salt, and WAX. More recently it has launched multiple Bitcoin layer-two protocols including Core DAO.
Transform Group has served more than 300 clients since 2013, spanning blockchain protocols, token launches, and exchanges, and since 2023 extending into AI, fintech, deep tech, and entertainment brands.
TransformPR operates from Transform Group's global headquarters in San Juan, Puerto Rico, one of the world's crypto capitals, with additional offices in Las Vegas, Los Angeles, Miami, Paris, and Dublin.
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